Conversations in Management
There
was a lot to dream about and it didn’t take a powerful
imagination to figure out what you lacked if you were a kid
growing up in the Texas Hill Country during the first half of
the twentieth century. One of those things you dreamt about and
noticed you didn’t have was electricity. It’s hard to imagine
just how hardscrabble and isolated rural life was in the days
before electrification. As late as 1937, when Johnson was
first elected to Congress, 90 percent of all rural Americans—over
27 million people—lived without electricity. That meant they
went without some of the obvious conveniences of depression-era
life such as movies and radio. While rural folks read the
transcripts, they never actually heard the inspirational
cadences of Roosevelt’s fireside chats. They saw
refrigerators and washing machines advertised in popular
magazines and in the Sears catalog, but had no first-hand
experience of these amazing devices. More importantly, though,
the lack of electricity made a hard life exponentially harder.
The Department of Agriculture estimated at the time that an
average farm family used 200 gallons of water a day. That comes
to seventy-three thousand gallons a year. In the Hill Country,
where most wells were at least 75 feet deep, it came up a bucket
at a time. By age forty, most women were permanently stooped
from annually carrying what amounted to 300 tons of weight.
These were hard days of sad irons, lye-scrubbed clothes
and the soft light of kerosene lamps that strained readers’ eyes
after dark.
Johnson was
only 28 years-old when he went to Washington and set about
turning the dream of electricity into a reality. It was a tall
order for a rookie congressman with no particular clout.
Johnson, however, didn’t see it as an obstacle and tenaciously
set about making this dream come true. The story of how he
convinced Roosevelt to complete the necessary Colorado River
hydro-electric dam and then motivated the Rural Electrification
Administration to string wire to isolated farm houses is
inspirational and reflects Johnson at his political best. By the
time he was elected to the Senate in 1948, virtually his entire
congressional district was electrified and he was revered as the
man who, “brought the lights.” He also brought the
realization that visions, hopes, and aspirations can be made
tangible. He demonstrated the practical aspect of
dreaming.
Romantics
may decry the notion of turning dreams to practical ends, but
there's something to be said for the practice. After all, dreams
are an imaginative and generally pleasant way of identifying
goals for ourselves. They’re often over the top and
include the kind of personal stretch that we might not otherwise
consider prudent for something more serious than dreaming. But
we make a mistake when we dismiss our dreams as frivolous or
insignificant. Granted, dreamers don’t enjoy a high
degree of status in our pragmatic world, but the truth is that
every dream contains some element of great value. Our dreams
reveal what we really believe is important and they point to
where we’d like to be. If we use them as a map, they can lead us
to the kinds of actions that might just make our dreams come
true. Spend some time thinking about your dreams. (If the best
you can conjure is a vision of winning the lottery this might
not work for you.) What do they reveal about your values and
priorities? What do you need to bring your dream closer?
Encapsulated in every dream is a goal and a plan. Use your
dreams well. Dream big and live life large!
—Ebert
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